|
Business-Oppurtunities
Home
>>
More Articles
>>
Give An Entrepreneur A Break by Cathy Bryant
Brought to you by Business-Oppurtunities.Com
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Why do any of us
choose to work from home? The answer to that question is as diverse
as the individuals who call home their workplace.
For those of us who have chosen to market online, this question has
many answers. But ultimately, everyone who works at home - online or
off - has the same goal.
To make money.
For some reason, however, those of us who choose to do it online are
often perceived as being greedy.
Let me elaborate.
Over the last few weeks, I've corresponded with several online
colleagues who have indicated that they've actually been questioned
or even criticized by individuals who feel it's somehow "unfair" for
them to ask for money in exchange for their information product.
As if that was some sort of crime.
Now, I suppose that the proliferation of scamsters online can indeed
make people somewhat skeptical. That's the reason that having a
mailing list or newsletter is so important. There's no question that
marketing online does have an impersonal nature to it. And, if a
consumer isn't careful, he or she can be taken.
Another reason for this attitude, however, is that the internet is
still perceived by some as a great gift that
they are entitled to. That any information they want should be
handed over to them without question - and without any compensation
on their part.
Well, certainly a lot of information is online - if you are willing
to spend months and even years (not to mention cold hard cash) to
accumulate the knowledge and experience that those who have put
these products together have done.
So why shouldn't they be compensated for it?
If someone were to walk into a bookstore, stroll up to the checkout
counter with a stack of books, and tell the clerk, "I want to get
all these books, but I don't want to pay for any of them," you'd
think they were nuts.
So I ask you - what's the difference online?
Here's one big difference - and one not at all favorable for the
much-maligned online information marketer. Keep in mind that these
same honest, reputable marketers who have put tremendous effort into
producing their own products have offered their products with an
unconditional money-back guarantee as well.
And when people ask for their money back (unlike in the offline
world) they can get it WITHOUT RETURNING THE PRODUCT.
So who's being scammed now???
I see changes - lots of changes - on the horizon for those who
provide information products online. More and more of these
individuals have their products on a secure site that denies
continued access should the purchaser request a refund. I even
purchased an ebook recently that uses a system which "locks" the
book when a refund is given.
This is just as it should be.
Why should someone who has invested the time to create an
information product and invested money to market it NOT be expected
to be compensated for it?
No reason at all.
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Are you ready to get started with your home based
business today?
CLICK on one of our sponsored links below to start
your home business search!
|
